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World’s Biggest Luxury brands deepen the relationship with sports

luxuryNot many subjects in the world of aesthetics have made the morning headlines more impressive than the budding relationship between luxury and sporting brands.

With athleisurewear now leading the line, luxury design houses are increasingly churning out sport-inspired

products that are redefining the notion of contemporary fashion and breaking down formal wear boundaries. 

It is a well-known fact that high-end fashion designs are typically influenced by intricate handcrafted details with elements of tailored options.

Thus, it might be surprising to learn that the likes of Prada, Hermès and Gucci,

among some of the most storied luxury fashion houses in the world, are switching gears and their approaches to sartorial styles.

These are brands with histories deeply rooted in creating utilitarian wear.

Collaborations like those between Gucci and The North Face seem to have disrupted conventions in the world of luxury fashion.

But athleisurewear is also very much in the frame, as it is in fact,

a trend that dates as far back as the founding of these renowned luxury powerhouses.

The golden child of the luxury-sport dynamics is Nike given its standing as the world’s most valuable fashion brand,

worth $34.8 billion.

The brand’s aura has already attracted Louis Vuitton, Balmain, Off-White,

Supreme or Comme des garçons, among others.

Tesla leads the pack as EV adoption switches gear

About $2.3 billion in sales profit has placed Tesla atop other historic automakers.

It turns out that many other automakers are struggling to maintain production rates due to shortages,

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workforce reductions, and rising inflation.

But Tesla in many ways, appears almost unaffected, having gotten the lion’s share in sales. 

Lovers of luxury cars are increasingly turning their attention to Tesla more often than other traditional luxury brands,

as evident in the first five months of 2022.

It is no secret that Tesla sales rank high in the EV industry,

and it also currently dominates the entire luxury vehicle market with the Model 3 and Y respectively.

The emergence of Artificial Intelligence (AI) in the area of automobiles simply points to the fact that

the dominance of self-driving cars will soon be on the rise even in countries in Africa.

It is, for this reason, the phenomenal high-rise LucreziaBySujimoto is leading the charge in Sub-Saharan Africa to provide Electric Vehicle (EV) Charging Stations.

It will be for the first time in Africa for a private building to embark on the monumental task of providing EV charging stations.

The Luxury real estate firm has stamped its name as the numero uno and pioneer of many Firsts in Africa by deploying not one (1), not ten (10) but over twenty (20) Electric Vehicle (EV) charging stations.

It will give owners of electric cars the opportunity to contribute to the development of creating a clean and green environment.

Speaking on the importance of EVs, The Group Managing Director of Sujimoto Group – Mr Sijibomi Ogundele said, in line with the global community vision of creating an eco-friendly future, 

“Each station will be equipped with Level 2 and 3 chargers with various capacity configurations ranging from AC to the superfast DC chargers and will accommodate the three plug types- CCS, CHAdeMO, and Tesla.

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No other residential building in Africa, let alone Nigeria can boast of this.

It is our aim to champion the eco-friendly movement in Africa.”

Aston Martin Partners with Bowmore Whisky to create a striking limited-edition bottle

Bowmore Islay Single Malt Scotch Whisky has released the second iteration of its Design by Aston Martin limited-edition collection, exclusively in global travel retail.

The two legendary brands have also collaborated to launch the limited-edition Bowmore ARC-52, combining one of the oldest whiskies released by the distillery in a “futuristic vessel”.

Following the inaugural release in 2021, the new collection celebrates the coming together of Bowmore’s travel retail whiskies with the design of Aston Martin to create a striking limited-edition bottle and pack design.

This new visual story highlights three different cars pivotal to the evolution of Aston Martin, celebrating the connection and stories between the worlds of single malt and luxury cars.

luxuryBowmore ARC-52

The Bowmore ARC-52, the first in a new series, is also available to global travel retail.

It represents a new take on bottle design married with the 52-Year-Old single malt,

one of the rarest and oldest Bowmore whiskies to be released.

The luxurious Scotch does not come cheap note the $75,000 price tag

but it is a price tag befitting the process and the partnership itself.

Bombardier!  Challenger 3500 Business Jets Will Soon Be Flying in European Skies : Luxury News

Beyonce, Davido, Warren Buffet, Alhaji Dangote a host of other elite luxury air travellers will now enjoy the new ‘Challenger 3500 Business Jet’.

This is according to Bombardier Inc. one of the world’s leading manufacturers of private jets, set to expand its wings into the European market.

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luxuryThis week, the aircraft manufacturer announced that Italian-based operator, Air Corporate SRL, has made the first offer to add its Challenger 3500 business jets to its fleet.

Air Corporate SRL is one of Italy’s leading aircraft management firms, with eight locations spread throughout the country.

The addition of the new Challenger 3500 will be the firm’s choice aircraft for their clientele’s luxury travel experiences.

The midsize 3500 features an upgraded interior that takes cues from the ultra-long-range Global 7500.

In addition to enhancing soundproofing for a quieter ride,

the aircraft’s Nuage seats can tilt into a “zero-gravity” position to reduce pressure on the lower back.

Among the other upgrades are standard wireless phone chargers,

a voice-command system (for the lights, temperature, entertainment and more) and a largest-in-class 24-inch 4K video display.

Bombardier has revealed that they have received “considerable” interest from other potential customers

within the European market and that the aircraft is still scheduled to enter service in the second half of 2022.

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